U.S. Time Spent with Media Report

eMarketer released a new U.S. Time Spent with Media Report.

The report estimates that US adults will average 12 hours 7 minutes of media usage per day in 2017, up 3 minutes from 2016. Time spent with mobile will account for nearly all of the increase.

A few key points of the report:

Key stat: Nondigital TV remains the biggest single element of US adults’ daily media usage. On the digital side, mobile usage is steadily displacing desktop/laptop usage, though mobile growth itself is slowing.

Download the full report here.

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