Enterprise Software Website Design
HP has quietly amassed one of the most comprehensive enterprise software offerings in the world. Yet at hp.com, the problems were twofold. If you knew what you were looking for, it was hard to find. If you didn’t know how extensive HP software was, the site left no impression of it.
We radically restructured the entire experience. Borrowing the architecture of a 99¢ model, we applied an app store approach to the world of multimillion-dollar products. At a glance, the site now gives an immediate impression of their depth and breadth. Meanwhile, the right product or resource for a buyer’s needs is easily surfaced.