Chief Creative Officer, Co-Founder
After having created lots and lots of advertising, John started the agency as the ultimate creative project. How can we make a thing that makes things, really well?
His career up to that point had put him in leadership positions at some of the world’s top creative agencies like Goodby, Silverstein & Partners, Fallon, and BBH. His work for brands like HP, Citi, got milk?, Netflix, H&R Block, and Snickers had been honored with gold, best-in-show, and campaign-of-the-year honors in global competitions like the One Show, Cannes, and CA. He’s even won the EMMY for outstanding commercial.
But it was all warm-up to MUH-TAY-ZIK / HOF-FER, where his creative energies are poured into not just the work for great clients, but the the company itself. He’s developed a culture where everyone is running the same direction, pursuing outstanding results for the brands they work on. This has led to highly influential campaigns for Audi, Netflix, SoFi, AAA, Golden State Warriors, Method, and many early-stage tech companies.