This Week’s Hot (Twitter) Topic
By: Natalie Chaney
The year was 2007. Though no-one knew it at the time, the internet was about to change forever....well, at least Twitter was. This was the year that Twitter hashtags were born. Other social platforms were quick to join in, and before you could say “#OkBoomer,” hashtags had become a staple on almost every platform.
Though Instagram led the charge in launching the ability to follow hashtags in 2017, Twitter tells us they will soon be rolling out something similar soon known as “Topics.” Similar to Instagram’s capability, users will be able to follow Topics as easily as they follow accounts.
Why is the ability to follow hashtags/topics so appealing? In short, it makes it that much easier to find the things you love. By following topics, such as the “Golden State Warriors” you’ll be able to see posts about them that come from the official account, fans, players, and press alike--instead of just the handful of players you’ve been following.
In addition to seeing more content you love, Twitter’s “Topics” roll-out will also make it easier for outsiders to learn how to use the platform, lowering the barrier of entry. This new feature is expected to be live within the next few months.