Emojify The Internet
While Chrome on computers is now the leading browser, Chrome for mobile has seen slow adoption. So we needed to show people cool things they could only do with Chrome.
On April Fools’ Day, we gave users the chance to translate the entire mobile web into Emoji. You could only access this feature by downloading or updating the Chrome app. To spread the word of this very real innovation we created an April Fool’s Day video. It foretold a future where letters and words are obsolete and Emoji is the universal language.